Creating a strong online presence is a ubiquitous requirement for success, whether you’re promoting your freelance services or sharing original artwork.

The best personal website examples demonstrate how to do this the right way, from choosing a great color scheme to directing site visitors to a contact page.

In this guide, we’ve selected a broad range of examples of personal websites that showcase how effective web design can be used to promote your skills.

 

Top 25 Best Personal Website Examples of 2024

Setting up your own website can be a challenge, with a variety of aspects to consider, covering everything from visual style to functionality.

To help get the ball rolling, we’ve broken down how the best personal websites combine great design with eye-catching imagery to reach potential clients.

So, whatever your skills and interests are, here are the best personal website examples to inspire you in 2024:

 

The Benefits of Personal Websites

Learning how to create a personal website is a must for creative professionals, freelancers, and hobbyists who want to earn a profit.

Whether expanding a personal blog to become a professional freelance writer or selling graphic designer services, personal websites increase your online visibility.

They also give you complete control over the narrative around your services, taking the resume website concept and fleshing it out with testimonials and media.

As your career develops, your personal website design can also evolve in tandem, adding and sharing new content to reach potential clients.

Let’s take a closer look at some of the core benefits you can enjoy when you create a personal website for your freelance services or small businesses.

 

Showcasing Your Personal Brand

A personal website is, first and foremost, a tool for showcasing your personal brand to potential clients or customers, using powerful visuals to tell your story.

This means engaging website visitors with an eye-catching design that incorporates striking images, videos, and animations on the home page.

You don’t have to know how to design a logo when you create a personal website, with lots of free online tools such as Canva to help with the task.

In addition to developing a distinct aesthetic style, personal websites can also promote your personal brand through storytelling and blog posts.

A personal site can also be a forum for fostering long-term relationships with clients and customers by planning and scheduling ongoing content creation.

This can range from sharing completed projects through a personal portfolio website or writing in-depth articles explaining the values that drive your business.

 

Developing Your Skills

While personal websites are important for sharing your services with others, they’re equally important for helping you to develop your professional skills.

If you’re learning how to start a flower business or looking for work as a web designer, your personal website is a platform for networking and growth.

The ability to share your content on professional social media websites such as LinkedIn or Upwork makes it an important tool for professional development.

Likewise, including a blog section and allowing readers to share their thoughts and insights opens up new opportunities for meeting like-minded people.

These interactions and relationships are crucial for acquiring the skills you need to build a client base and pick up high-paying projects and gigs.

By engaging with other professionals and talent, your access to educational resources and other materials will ensure the ongoing development of skills.

 

Exploring Career Opportunities

For many people, a personal website is fundamentally about professional development and exploring career opportunities they might otherwise miss.

A personal website functions in a similar way to resume websites, outlining the skills, experience, and previous projects that make you valued in the marketplace.

For freelancers, a personal website should be the first port of call for potential clients, capturing what makes your services attractive at a glance.

A personal website will provide valuable feedback on what potential customers want if you’re considering scalable business ideas such as online retail.

Whatever the nature of your business or profession, a personal website is essential for portraying your work in the best possible light.

Many businesses indicate the importance of such websites when evaluating potential employees or contractors, so it pays to set one up.

 

Sharing Your Creativity

Not all personal websites begin as resume websites and many freelancers start out by sharing their hobbies and interests before going professional.

Everything from art and graphic design to music and voice-over artists can be effectively showcased through a visually rich and user-friendly personal website.

Many of the best artist websites also help up-and-coming creatives start generating revenue through online stores and other monetization methods.

By doing so, you can test the water with your creative freelancing skills and make a smooth transition to full-time income from your hobbies.

A personal website for creative professionals can also help with industry networking, accessing funding, and entering creative competitions.

 

Top 25 Best Personal Website Examples

We’ve broken down the many benefits you can enjoy when setting up a website to share your professional skills and creative process.

Let’s explore some of our favorite personal websites that highlight the best approaches to visual design and content in a variety of professional domains.

 

25. Caroline Forsey

Personal Website Caroline Forsey

The website for Caroline Forsey, a marketing manager with experience writing for Hubspot, has a bright and breezy feel that matches her portfolio photo.

Digital marketing is one of the best Upwork jobs for beginners, but it is also one of the more competitive professions you can enter.

Forsey’s in-depth experience is explored both in the opening blurb on the home page and in greater detail on her dedicated Writing page.

Here, site visitors can find her portfolio work categorized by professional blog websites, client websites, published work, and more.

This makes it easy for potential clients in various fields to find the reference work most relevant to their business needs and save valuable time.

With work examples embedded in the site via Scribd, it’s a no-fuss professional website that emphasizes the creator’s industry experience.

 

24. Marco Feng

Personal Website Marco Feng

Focusing on travel and food at some of the world’s most iconic tourist destinations, Marco Feng’s personal website is suitably colorful and vibrant.

Feng has explored many gorgeous locations for his work, and his vivid, colorful photographs instantly capture the reader’s attention.

The website discards the traditional pages in its main menu links and instead opts for a menu based on the various places Feng has visited.

This overview of destinations is followed by a section dedicated to food and restaurants, with colorful thumbnails navigating to high-resolution photographs.

Hospitality is among the best service business ideas you can start, and the approach taken here is a great source of inspiration for this industry.

Feng rounds off his succinct but impressive website with a list of awards and press releases from outlets such as Digital Journal and Yahoo News.

 

23. Neil Oseman

Personal Website Neil Oseman

Cinematographer Neil Oseman has a clear understanding of the language of visuals through his work on various high-profile movies.

Unsurprisingly, his website clearly reflects this knowledge of composition, color scheme, and light in a series of images on the home page.

The site keeps things simple, with a white background and clear black fonts enhancing the overall minimalist approach and allowing the images to shine.

Instead, the bulk of information can be found through the menu links, taking visitors to Oseman’s IMDB page, blog, and online resume.

Oseman also offers additional value to visitors through a variety of online courses he offers on the Udemy website for aspiring cinematographers.

It’s a professional website from a veteran of the movie industry and an inspiration for those who want to take a photography side hustle to the next level.

 

22. Tamara Sredojevic

Personal Website Tamara Sredojevic

Freelance UX designer Tamara Sredojevic specializes in accessibility and neuro-inclusive design, and her personal website is appropriately easy to use.

With a pink and green color scheme, sparse but pertinent use of text, and clear menu links, it’s a great personal website design for clarity and purpose.

Breaking down the content and structure on display here will be sure to help when putting together a website design timeline for your own content.

Sredojevic understands the importance of social proof, with plenty of examples of previous clients and partners who recommend her services.

The site also leaves many options for getting in touch, from basic contact details to social media icons linking to Instagram, LinkedIn, and elsewhere.

 

21. Leah Bury

Personal Website Leah Bury

Creating art, working on writing projects, or selling the results of your photography are all great freelance business ideas for those with creative flair.

The website for multi-passionate creative professional Leah Bury exemplifies how these skills can be showcased to reach clients and customers.

Its home page features a gorgeous portfolio photo of Bury, complete with a floral surround, which instantly impresses the reader.

A large contact form directly beneath makes contacting Bury easy, while the main menu navigates to a wealth of work examples.

Bury also shares photos and other media, exploring the many exhibitions and events she has been involved in with various clients.

 

20. Arlen McCluskey

Personal Website Arlen McCluskey

Some personal websites are a great point of reference for people who want to get the most out of the website templates and the tools they offer.

This is particularly true for Arlen McCluskey’s personal website, a graphic designer with lots of experience working for high-end clients.

Google, Airbnb, and Dropbox are just some of the clients they’ve worked with, and McCluskey presents this information directly at the top of the home page.

The site also features plenty of animated elements to draw the visitor’s attention to case studies and previous work for clients.

In addition to a comprehensive selection of work examples, the site also includes an eye-catching About page covering experience, locations, and more.

It’s a site that incorporates inventive web design through a well-laid-out landing page and is a great example of how to create a smooth user experience.

 

19. Laura Baross

Personal Website Laura Baross

Like Arlen McCluskey’s website, Laura Baross’s personal website uses high-quality images and a minimalist sense of space for a clutter-free experience.

Baross has a long and impressive history of delivering design and photography services for clients, including Forbes, Domino, and Medium.

Her expertise is reflected in the site’s overall professionalism, covering everything from making travel more sustainable to eco-friendly home solutions.

Links to her work examples are complemented with a Journal page that extensively explores her ethos and guiding principles.

Her eclectic experience and abilities are broken down into lifestyle, fashion, design, and food categories.

It’s a vibrant and stylishly presented personal website that showcases her flexible talent stack through a combination of static and animated elements.

 

18. Rhiannon Navin

Personal Website Rhiannon Navin

If you’re an aspiring novelist looking to promote your latest book online, the website for Rhiannon Navin is a great personal website for reference.

Like most personal websites, the landing page gets straight to the point, with a large image of Navin’s latest book dominating the screen.

It’s backed up with a glowing quote from the Richard and Judy Book Club and the Washington Post and followed by a detailed profile of the author.

Navin also encourages people to get in touch and explore collaborations and provides several methods they can quickly get in touch with.

Writers who are looking to take their blogging side hustle to the next level can draw on Navin’s content for plenty of actionable personal website ideas.

 

17. Seán Halpin

Personal Website Sean Halpin

Another excellent personal website example for graphic design experts comes from Seán Halpin, a product designer based in Dublin, Ireland.

Halpin’s extensive work experience covers everything from digital product designer work to front-end development and user interface design.

This is reflected throughout his professional portfolio website, where he showcases his work history and approach to design projects.

His understanding of the biggest trends in graphic design is also explored through his About page and more detailed Notes section.

Halpin also shares many of his self-made graphic design tools with his visitors, making it a good resource when creating your own personal website.

Featuring subtle animations on the site’s elements and an intuitive user interface and navigation, it’s another highly recommended personal website example.

 

16. Jane Claire Hervey

Personal Website Jane Claire Hervey

Creative director, recording artist, and nonprofit founder Jane Claire Hervey has a plethora of skills and experience to share with her readers.

Her site opens with a detailed overview of each of these skills, with further breakdowns available through links at the website footer.

Music and projects are given their own categories, while additional information, such as press releases and her event calendar, is accessed on separate pages.

Hervey maximizes the potential for visually stimulating content throughout the website, with high-quality photos brought to life through animation.

There’s also plenty of information about her brand strategy for potential customers and clients to explore when considering hiring her for work.

 

15. José Rocha

Personal Website Jose Rocha

The website for José Rocha is a testament to the possibilities of digital marketing and design, loaded with animation and interactive illustrations.

Like the best consulting websites, everything is clean and easy to use, coming together in a professionally designed website demonstrating his experience.

Rocha imbues his website with class by focusing on black-and-white imagery and fonts rather than overloading the page with color.

This helps to keep the key information at the forefront, outlining his work history and creating brand identities through web design and art direction.

 

14. Blue Sky Eating

Personal Website Blue Sky Eating

Blending elements of a personal blog and comprehensive resource, the Blue Sky Eating website whets the reader’s appetite through vibrant color photographs.

Her large selection of illustrated recipes reflects Creator Catherine’s focus on gluten-free foods and passion for photography.

The site also includes a dedicated page for people to contact Catherine to explore collaboration opportunities, from photography to recipe development.

All descriptions are concise and well-written without sacrificing the personal touch that makes the content engage with the audience.

If you enjoy the layout here, you can find out who designed a website and incorporate their processes when creating your online presence.

 

13. Katya Varbanova

Personal Website Katya Varbanova

Marketing and branding freelance professional Katya Varbanova has worked for many mainstream outlets, from Forbes and HuffPost to Entrepreneur.

In addition to these high-profile clients, Varbanova has an impressive social media presence with tens of thousands of followers online.

This information is all cleanly presented through social media icons for each platform, followed by a detailed overview of her press coverage.

Varbanova’s understanding of the changing shape of the industry and the role of AI in PR is also explored in her extensive selection of blog posts.

 

12. Brent Stirling

Personal Website Brent Stirling

The website for Brent Stirling goes straight for the jugular with the bold and powerful home page header that reads, “F*ck around and find growth.”

A playful and attention-grabbing starting point for a one-page website, it’s followed by a long list of services Stirling has to offer.

Providing marketing services is one of the best solopreneur business ideas and Stirling’s site captures the level of experience professionals have to offer.

In addition to breaking down his skill set into various categories, Stirling showcases his clients through their company logos for extra social proof.

 

11. Libby Peterson

Personal Website Libby Peterson

Like Katya Varbanova, Libby Peterson has collaborated with many high-profile outlets, such as the New York Times, building an impressive portfolio of work.

Her personal website is designed with a clear understanding of how to present client work as closely as possible to its original format and style.

This means high-resolution images from print publications that place her design and photography skills in their original context.

Peterson also takes the opportunity to link directly to her client work, from articles in the New York Times to award-winning competitions.

 

10. Louise Whitehouse

Personal Website Louise Whitehouse

Another visually appealing and colorful personal website example comes from art and film director Louise Whitehouse, based in Sweden.

Her personal website echoes many of the design choices used by the best architecture websites, notably large-format images and plenty of white space.

This combination helps to ensure images pop off the screen while text is kept to a minimum to avoid distracting from the visuals.

Whitehouse keeps things simple, with just a Home, Work, and About/Contact page listed in the website’s navigation options.

It’s a great personal website example for those who want to embody the “less is more” principle and ensure their site maintains a clear focus.

 

9. Jey Austen

Personal Website Jey Austen

UI/UX and web designer Jey Austen takes a bold and dynamic approach to personal website design, blending white text on a black background with animated elements.

They showcase their expertise through a range of case studies exploring product and graphic design work for high-end clients.

Austen also includes a community engagement section to help foster working relationships with clients and other industry professionals.

The extensive Press section presents additional social proof, covering their work on HubSpot, ABC News, and other outlets.

 

8. Emily Clare

Personal Website Emily Clare

The website for Emily Clare reverses the white font on black used by Jey Austen to create a similarly minimalist and easy-to-read user experience.

Her work in the fashion industry is showcased against this white background with professional photographs of her best work.

In addition to her collection of images, Clare also monetized her blog through an Instagram shop, where readers can purchase a range of products.

It’s a good insight into how you can use an e-commerce website builder to bring in additional revenue while seeking potential customers or clients.

 

7. Ine Agresta

Personal Website Ine Agresta

Like Emily Clare, Ine Agresta’s personal website is image-rich and captures this Uruguayan artist’s vibrant and captivating art.

Agresta’s large canvases, full of vivid primary colors and bold shapes, are presented throughout the site through high-resolution images.

The site also provides a fine example of how the best personal websites share the creator’s personal and professional journey and development.

Recent gallery updates are easy to locate, and the overall navigation and functionality are smooth and engaging for the reader.

 

6. Tobias Becs

Personal Website Tobias Becs

Football freestyle Tobias Becs has an impressive track record to shout about, showcasing his award-winning content creation from the landing page.

A full-color photo of Becs dominates the top of the screen, with accolades, including his status as a World Guinness record holder, listed beneath.

Becs, who uses his street football skills to promote the sport and work with institutions around the world, deploys powerful visuals throughout the site.

Video clips, animations, and other striking visual elements are all carefully incorporated from the welcome screen to the Art page.

 

5. Shane Kinkennon

Personal Website Shane Kinkennon

For a more corporate approach to personal sites, Shane Kinkennon’s personal website stands out for its stylish use of rows and alternating colors.

Kinkennon works with corporate executives as a coach and planning facilitator, outlining his services on the home page with testimonials beneath.

Like the best press pages, he also informs visitors about his notable media coverage, adding extra credibility to the testimonials,

Kinkennon’s many articles on Medium, where he discusses his profession in detail, are also listed for potential clients to learn more about his services.

 

4. Peter McKinnon

Personal Website Peter McKinnon

Professional photographer Peter McKinnon specializes in delivering powerful Adobe Lightroom post-processing solutions to his site visitors.

His website cuts to the chase, presenting powerful evidence of his Lightroom presets directly through their application on large format photographs.

McKinnon’s website also includes a store where visitors can purchase photographic prints, custom motion GFX packs, and presets.

With stunning images and a pared-down yet highly effective user interface, it’s another great example of a “less is more” approach to personal websites.

 

3. Jen Carrington

Personal Website Jen Carrington

A more casual and relaxed approach to personal website design can be found on the website of Jen Carrington, who specializes in business growth.

In addition to sharing her personal stories, Carrington uses the website to give away free content and resources for potential clients to try.

It’s a strong technique that embodies the principle of reciprocity, bringing high value to site visitors without charging a fee.

Carrington also showcases the potential of blog website builders with plenty of informative articles complemented by a regular podcast.

 

2. Orestis Georgiou

Personal Website Orestis Georgiou

Researcher, inventor, and author Orestis Georgiou has one of the best personal websites in his field. It brings together a lot of information in one resource.

One of the challenges when creating a personal website with an extensive work history is filtering it down to what matters most.

Georgiou’s site home page achieves this through a combination of striking design, compartmentalization, and concise soundbites.

He covers everything from publications to speaking events in a short space, using text snippets and links to detailed explanations.

It’s a testament to what can be achieved when editing large volumes of great material to reach your target audience as efficiently as possible.

 

1. Mack and Pouya

Personal Website Mack And Pouya

Our final selection for great personal websites comes from Mack and Pouya, a duo of professional wedding organizers with a long work history.

Working in hospitality is ideal for gathering a large archive of fun, colorful photographs to use online, and this website is no exception.

Image thumbnails are presented on scrolling galleries to bring things to life and add more visual interest to the user experience.

A pricing page also breaks down what you can expect to get for your wedding package and the locations where their services are available.

It’s a fine example of how the best freelancer website templates can be modified to deliver fun, engaging content and expand your business.

 

Summary

With personal websites increasingly important for personal branding and professional growth, getting it right is vital for success in your field of expertise.

This guide will help you to ensure your personal website hits all the key points with a professional tone that engages and retains your site visitors.

By taking these examples of successful personal websites, you can tweak and expand your templates to create an equally fruitful online presence.

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